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Tag Archives: Rite Aid

Rite Aid sued over use of new logo font

A Delaware-based type foundry and design studio has filed a suit against Rite Aid and its creative and advertising agencies, alleging that the Camp Hill pharmaceutical chain violated a license agreement with the company when it used one of its fonts as part of a $700 million rebranding campaign. 

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After Floyd death, corporations reach out on racial justice

Tyrone Russell, owner of Faces International, a marketing and advertising agency in Allentown, knows what racial inequality feels like. As a Black business owner launching a business eight years ago, obtaining financing was a challenge. After being turned down several times he finally secured a $15,000 loan, but at 10% interest. The lack of financing hampered the growth of his firm.

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