The Lehigh Valley has a new home health services provider. Blue Mountain Home Health Care Inc. has opened an office at 2200 W. Hamilton St. in Allentown.

Would Hippocrates have brought a smartphone to work?

Successful public relations professionals need skills that include the ability to write well, be organized, persevere, be personable and have somewhat of a thick skin.

Allentown native Lee Iacocca has passed away at the age of 94 according to news reports.

Pennsylvania Gov. Tom Wolf today signed Senate Bill 701, which permits the sale of the lands that currently house the Allentown State Hospital after it is demolished.

The Pennsylvania House of Representatives has voted 200-1 to move forward with the demolition of the Allentown State Hospital on Hanover Avenue in Allentown and hold a competitive-bid sale of the property after the work is complete.

The New York-based commercial real estate firm that bought the building formerly known as PPL Plaza said it is working to rebrand and reposition the mostly vacant building.

PPL Corp. of Allentown has promoted Vincent Sorgi to president and COO. He will take on the new role as of July 1. The company said Sorgi will lead execution of PPL’s long-term growth strategy and be responsible for the overall operational performance of PPL’s seven utilities in the United States and the United Kingdom. Sorgi has served as PPL’s CFO since 2014 ...

Michael Hawkins, 37, is CEO of Netizen Corp. in Allentown. He founded the company in 2013.

As any marketer will tell you, advances in digital technology are rapidly changing (and enhancing) the way marketing tactics are delivered, the insights at our disposal and the way consumers are exposed to a brand. But in today’s digitally evolving world, our marketing focus must shift from the traditional model, revert to a “back to basics” approach, and become more people-centric.