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Perspectives

The Zoom Boom: Communications during the Pandemic

For Baby Boomers, Zoom was a PBS television show that featuring skits, songs, games, crafts and comedic interludes. Today, Zoom is a lifeline. Its video communication capability has become a business necessity and a pathway to familial connectedness. It’s also a stock we all wish we purchased back in December. The post-Coronavirus future, when we ...

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Post-pandemic strategies for the road ahead

Crisis planning, innovating and adapting, agile marketing, expressing gratitude — these are all important business practices universally, without exception. Looking toward the post-pandemic road ahead gives us reason to pause and make sure these practices are front and center.

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