The Talk

The Talk Blog

About Stacy

Writer and online editor Stacy Wescoe has her finger on the pulse of the business community in the Greater Lehigh Valley and keeps you up-to-date with what coworkers and competitors are talking about around the water cooler — and on social media

WHO ARE YOU: Does the Internet know the real you?

WHO ARE YOU: Does the Internet know the real you?

While planning my wedding in the late 1990s, I did a lot of research and shopping online. Read More »»

Ice Bucket Challenge: Don't let silly stunts cool you to message

Ice Bucket Challenge: Don’t let silly stunts cool you to message

When is enough enough? When does the public get sick of something that’s gone “viral?” Read More »»

Williams' death sparks open dialogue on depression

Williams’ death sparks open dialogue on depression

If you were like me, you were shocked Monday when you got home from work and turned on the television. Read More »»

I whined … you listened: Readers react to recent blogs

I whined … you listened: Readers react to recent blogs

Ask and ye shall receive. Read More »»

Have a Coke and a … great marketing campaign

Have a Coke and a … great marketing campaign

I'd like to share a Coke with a pretty clever marketer who came up with the Coca-Cola Co.'s clever marketing campaign for the summer of 2014. Read More »»

What does Olive Garden think we've become?

What does Olive Garden think we’ve become?

There have been big changes in the way many of the nation’s chain restaurants are doing business. With lagging sales and a changing demographic – apparently going to Applebee’s isn’t the cool thing to do for the millennial set – the traditional casual family restaurant is getting a big makeover. Read More »»

World Cup brings professionals together – in slacking off on the job

World Cup brings professionals together – in slacking off on the job

Well, the 2014 World Cup goes on, but not with the U.S. team. Read More »»

Foster sales skills with a litter of kittens

Foster sales skills with a litter of kittens

Anyone who has ever sold anything knows that selling is hard. It doesn’t matter what the product is, selling is an art. Read More »»

Bethlehem bars drop the ball during U.S. World Cup game

Bethlehem bars drop the ball during U.S. World Cup game

For an entertainment venue such as the ArtsQuest campus in Bethlehem, you can't do a much better job – economic development wise – than bringing in more than 8,000 people. Read More »»

Comic's tragedy calls for better oversight in trucking industry

Comic's tragedy calls for better oversight in trucking industry

This past weekend, comic Tracy Morgan and a fellow comic were critically injured while a third was killed in a crash in New Jersey. The truck driver charged with caused the crash admitted he had dozed off at the wheel after more than 24 hours of driving without sleep. Read More »»

Can You Dig It

Elevating the image of affordable housing

One nonprofit developer is helping to point out the need for quality,...

Note-worthy

Take a ride through space ... in Allentown

Typically, I blog about arts and entertainment in the Lehigh Valley … but...

The Talk

WHO ARE YOU: Does the Internet know the real you?

While planning my wedding in the late 1990s, I did a lot of research and...

Editor at Large

Guess Google's original name – and no Googling!

Google was the 1990s brainchild of Larry Page and Sergey Brin, who met at...

Networking

Mo’ne in the bank

How is it that my 10-year-old daughter’s all-time favorite movie is the...

Business Events

CFO of the Year Awards
Wednesday, September 17, 2014
Fastest Growing Companies 2014
Wednesday, October 8, 2014
CPBJ Business Event
Wednesday, October 8, 2014
Lehigh Valley Business Expo 2014
Wednesday, October 8, 2014
Shale Gas Symposium
Wednesday, October 8, 2014
CPBJ Business Event
Tuesday, December 9, 2014

Special Editions

Construction & Real Estate 2014

Construction & Real Estate 2014
Our 24-page special supplement examines the construction and real estate scene in the Greater Lehigh Valley, including a cover story on Easton's surprising comeback. Other stories include a look at growth in Quakertown, how the construction trade is recruiting and training its next generation, commercial real estate and, in Berks County and Lehigh Valley, how home sales are positioned to flourish.

Berks County Business Report

Berks County Business Report
ReDesign Reading looks to ease the path for development, while the chamber starts an alliance for family businesses. Our 16-page annual supplement examines those topics and more.

Business Profiles 2014

Business Profiles 2014
This once-a-year special supplement allows our advertisers and our readers to find out more about the companies that help the Greater Lehigh Valley business community continue to grow. The profiles are a unique opportunity to tell the behind-the-scenes stories that have made these Greater Lehigh Valley businesses so successful.

Two City Center 2014

Two City Center 2014
Our 16-page special supplement salutes the opening of Two City Center in Downtown Allentown, the first of what is expected to be hundreds of millions of dollars in new development in the heart of the city.


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