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Quakertown auto dealer makes list of top dealership groups in nation

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Ciocca's headquarters in Quakertown. (Contributed)
Ciocca's headquarters in Quakertown. (Contributed)

Quakertown-based Ciocca Dealerships has made Dealer.com’s list of Top 150 Dealership Groups in the in the U.S. for the first time.

It ranked at No. 120.

The list ranks dealerships across the nation based on new-car sales.

Ciocca, which has 10 dealerships between Princeton, N.J., and Harrisburg, sold 8,000 new cars in 2017.

“We actually would have made the list last year, but we didn’t submit for it,” said Gregg Ciocca, founder and CEO of the dealerships.

Ciocca said the ranking was a combination of the new dealerships he has been adding and increased sales. He said so far this year sales are up 18 percent over this time last year.

Four other dealerships from Pennsylvania made the list. The closest was Chapman Auto Group based in Horsham, which came in at No. 71 on the list.

Ciocca said he was very pleased his dealerships made the list.

“It helps us recruit, and our customers see it, too,” he said. “It also helps us get into other markets.”

And getting into new markets is part of his business plan.

Ciocca bought his first new-car dealership, Quakertown Ford, in 1993.

Through acquisition, his dealerships include Ciocca Ford, Ciocca Hyundai and Ciocca Chevrolet in Quakertown, Ciocca Ford of Souderton, Ciocca Honda of Harrisburg, Buick GMC of West Chester and Ciocca Subaru and Ciocca Volkswagen, both in Allentown.

In 2015, Audi Allentown was added to the lineup of Lehigh Valley dealerships.

It added Ciocca Chevrolet of Princeton in November, which brought the family of dealerships to almost $550 million in annual sales and more than 750 employees.

He said in today’s auto retail industry, a dealership needs to be able to scale and have access to capital.

Ciocca said that’s sometimes difficult for small dealerships, and owners choose to leave the businesses to access what is often a significant value for land by selling to larger dealership groups.

He said that is part of what has assisted his growth and will contribute to future growth, as he is looking to add dealership locations.

After entering the Princeton market, Ciocca said he is looking to expand in New Jersey.

With expansion and increasing sales across his dealerships, he hopes to crack the top 100 for sales in 2018, he said.

The Dealer.com rankings are based on a survey by the Automotive News Data Center of Detroit.

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Stacy Wescoe

Stacy Wescoe

Writer and online editor Stacy Wescoe has her finger on the pulse of the business community in the Greater Lehigh Valley and keeps you up-to-date with technology and trends, plus what coworkers and competitors are talking about around the water cooler — and on social media. She can be reached at stacyw@lvb.com or 610-807-9619, ext. 4104. Follow her on Twitter at @morestacy and on Facebook. Circle Stacy Wescoe on .

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