The Pennsylvania Liquor Control Board celebrated the grand opening of a Fine Wine & Good Spirits store on Thursday at Rockland Plaza, 1100 Rockland St. in Reading.
A liquor store was in the plaza in another space but moved because Albright College needed the space for an expansion project, said Shawn Kelly, spokesperson for the PLCB.
The PLCB leased a location at the other end of this plaza until Albright College sought to expand, he said.
The PLCB cooperated with state, local, and college officials and temporarily relocated so the college expansion project could take place.
The contractor was Ames Construction Inc. of Ephrata. The architect was Bernardon Architecture of Philadelphia.
The store has four full-time employees and three part-time employees.
With 5,000 square feet of space, the store offers nearly 2,200 wines and spirits, including the popular Chairman’s Advantage products, which are hand-selected, highly rated wines available for less than $10 a bottle.
The focal point of the store is the center table, where customers can find staff to answer questions or provide recommendations. The center table provides counters for highlighting promotional items and educational materials for customers including answers to frequently asked questions about wine and spirits, a vintage chart, a food-pairing outline, a party planning guide, a calorie chart, and tips for responsible hosting and consumption
The store also has a “Made in Pennsylvania” section to highlight wines and spirits produced in the state and offers state lottery ticket sales.
Most store lighting is light-emitting diode or energy-efficient compact-fluorescent lighting, which uses a fraction of the energy of traditional lighting.
Hours are 9 a.m. to 9 p.m. Monday through Saturday.