South Bethlehem’s collaborative office space welcomed a new tenant looking to use technology to help people keep their household and company fridge food fresh.
FreshFridge, a manufacturer and developer of refrigerator management devices and applications, said it established its headquarters in Suite 8 at Pi: Partnership for Innovation on 520 Evans St.
The company occupies 114 square feet in the incubator building.
The startup, which formed this year, developed an app for tracking dates on perishable refrigerator items, managing freezer space, displaying recipe and shopping suggestions based on available stock, and other features.
The company can also benefit from the Keystone Innovation Zone, which has been fueling growth for entrepreneurs in Southside Bethlehem through grants and tax credits that have helped nearly 100 companies since its inception in 2004.
The Bethlehem Economic Development Corp., a nonprofit, collaborates with the city’s Department of Community and Economic Development on economic development strategies and manages the KIZ and Pi incubator.
The company, which occupied space in another part of the city, has two employees and can apply for tax credits through the KIZ program, said Asher Schiavone, economic development coordinator for the city.
Jared Moyer, president, oversees the daily operations of the company. Alex Burdine is co-founder.
While it is always an unknown whether a business is going to take off in the startup space, Schiavone said FreshFridge offers a product that everyone could use, since no one wants food to go to waste.
“I think it addresses a real need people have,” Schiavone said. “It definitely addresses a problem, and I don’t see a sensible solution in the marketplace right now for it.”