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Health care coalition names St. Luke's executive as next president

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Carl J. Seitz Jr.
Carl J. Seitz Jr. - (Photo / )

The Lehigh Valley Business Coalition on Healthcare said it selected Carl J. Seitz Jr. as its new president. Seitz, who has 30 years of management experience in nonprofit health care, will replace Tom Croyle, who plans to retire from the Bethlehem nonprofit on July 1.

Seitz had been employed for 20 years at St. Luke’s University Health Network and most recently served as director of occupational medicine. His various responsibilities have included urgent care, primary care, occupational medicine, sports medicine and rural health, according to a news release.

At St. Luke’s, he directed more than 100 employees and oversaw a budget of $20 million per year. He also has experience in contract negotiations with employers and insurers.

LVBCH is a multistate coalition of employers working to provide access to quality affordable health care for their employees.

Seitz has also been a member of the LVBCH’s education and wellness committee for a number of years.

“Carl is not a newcomer to the organization,” said Bob Johnston, chairman of LVBCH. “He’s knowledgeable about the coalition and he would make a good fit.

“Many experts say health care is local or regional. He brings very good depth of knowledge of local health care in the region.”

Prior to joining St. Luke’s, Seitz worked for Hazelton-St. Joseph Medical Center as director of physical education and rehabilitation. He earned a bachelor’s and master’s degree in health and physical education from East Stroudsburg University and a master’s degree in health care administration from Wilkes University in Wilkes-Barre.

Over Croyle’s seven years as president, he has developed new relationships on the provider side, which includes hospitals, Johnston said.

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Brian Pedersen

Brian Pedersen

Reporter Brian Pedersen covers construction, development, warehousing and real estate and keeps you up to date on the changing landscape of our community. He can be reached at brianp@lvb.com or 610-807-9619, ext. 4108. Follow him on Twitter @BrianLehigh and read his blog, “Can You Dig It,” at http://www.lvb.com/section/can-you-dig-it.

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