Region earns national 'emerging markets' title

By - Last modified: March 17, 2014 at 11:05 AM

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Lehigh and Northampton counties have earned another important national ranking.

Recently, the Lehigh Valley earned the No. 2 spot in Site Selection magazine's annual ranking of the top economic development regions in the nation.

Now, the Valley has been named one of the top two emerging markets in the nation by I.con, The Industrial Conference, a national conference hosted by the New Jersey chapter of NAIOP, the commercial real estate development association. (NAIOP was formed in the 1960s and at one time was known as the National Association for Industrial and Office Parks, but those words behind the acronym were dropped in 2009.)

"We had to compete against 10 communities as a finalist, and two were selected," said Don Cunningham, president and CEO of Lehigh Valley Economic Development Corp. Norfolk, Va., was the other region selected for the honor.

LVEDC wrote a proposal and won a spot on a panel where Cunningham will speak at the June 5-6 conference hosted at Hyatt Jersey City called "Anticipation, Expectation and Performance of Emerging Markets."

This session discusses two secondary markets that are experiencing – and anticipating additional, sustained dramatic growth – because of ever-changing dynamics, logistics, economic forces and supply chain shifts in the industrial real estate market, according to the I.con website.

"This is the equivalent of millions of dollars in marketing," Cunningham said.

Brian Pedersen

Brian Pedersen

Reporter Brian Pedersen covers construction, development, warehousing and real estate and keeps you up to date on the changing landscape of our community. He can be reached at brianp@lvb.com or 610-807-9619, ext. 108. Follow him on Twitter @BrianLehigh and read his blog, “Can You Dig It,” at http://www.lvb.com/section/can-you-dig-it.

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