Businesses honored for their tourist draw

By - Last modified: November 18, 2013 at 9:13 AM

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Crayola Inc. was honored for the Crayola Experience. It received the Tourism Award for its newly expanded facility in Easton.
Crayola Inc. was honored for the Crayola Experience. It received the Tourism Award for its newly expanded facility in Easton. - (Photo By Brian Pedersen)

Discover Lehigh Valley, the travel marketing organization representing Lehigh and Northampton counties, has honored local businesses for being catalysts of local tourism.

Crayola Inc. was honored for the Crayola Experience. It received the Tourism Award for its newly expanded facility in Easton.

"This year, Crayola took a huge risk," Discover Lehigh Valley President Mike Stershic said. "They shut down the Crayola Experience for several months and did a total transformation and renewed better than ever. Visitors are raving, and their numbers have increased."

Cedar Fair Inc.'s Dorney Park and Wildwater Kingdom near Allentown received the Partnership Award.

"For more than 17 years, Discover Lehigh Valley has successfully partnered with Dorney Park & Wildwater Kingdom and participating hotels," Stershic said. "Through that partnership, what we now know as our 'stay & scream' packages were born."

The awards were presented this month at the State Theatre Center for the Arts in Easton.

Stacy Wescoe

Stacy Wescoe

Writer and online editor Stacy Wescoe has her finger on the pulse of the business community in the Greater Lehigh Valley and keeps you up-to-date with technology and trends, plus what coworkers and competitors are talking about around the water cooler — and on social media. She can be reached at stacyw@lvb.com or 610-807-9619, ext. 104. Follow her on Twitter at @morestacy and on Facebook. Circle Stacy Wescoe on .

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