Home Builders exec wins national recognition

By - Last modified: September 10, 2013 at 9:13 AM

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Photo courtesy of HBA of Berks County: Christian Malesic receives medal and plaque from Ronny Parrish, the 2011 award recipient .
Photo courtesy of HBA of Berks County: Christian Malesic receives medal and plaque from Ronny Parrish, the 2011 award recipient .

Christian D. Malesic, executive officer of the Home Builders Association of Berks County, recently received the Best New Executive Officer award for 2012 from the Executive Officers Council of the National Association of Home Builders.

The award was presented during NAHB's annual 2013 Association Leadership Institute held in Portland, Ore. Malesic became the executive officer of the HBA of Berks County in February 2012.

Malesic was nominated by the HBA Berks office manager, Katie Mauger, but Malesic said he received support for his nomination from all of the elected members of the association, as well as from the president of the Pennsylvania Home Builders Association, which oversees 38 HBAs across the state.

The national association pointed to Malesic's work in increasing the profile of the organization's annual Extreme Home Makeover project.

"We did it by making a real effort to involve the press in what we did," said Malesic. "We involved other organizations so they weren't just covering the event, they were part of it."

He also worked through social media sites, like Facebook and Twitter to increase the association's public presence in the region.

As a result, he said the association had 26 news articles written about it in 2012 as compared to about four the year before.

"We wanted to really put ourselves out there and we did," he said.

In addition, the organization said Malesic helped shore up the organization's budget and in 2014 the association will have a balanced budget for the first time in eight years.

Stacy Wescoe

Stacy Wescoe

Writer and online editor Stacy Wescoe has her finger on the pulse of the business community in the Greater Lehigh Valley and keeps you up-to-date with technology and trends, plus what coworkers and competitors are talking about around the water cooler — and on social media. She can be reached at stacyw@lvb.com or 610-807-9619, ext. 104. Follow her on Twitter at @morestacy and on Facebook. Circle Stacy Wescoe on .

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