Wells Fargo & Company of Reading promoted Sead Besic as manager for Wells Fargo's Berkshire district, which includes nine stores in Berks and Lancaster counties. He is based at the company's regional headquarters office at 600 Penn St. in Reading. As district manager, Besic is responsible for managing Wells Fargo's retail business in the market, ensuring that local goals and targets are met for a wide variety of criteria including customer service, governance, ethics, business development and community involvement.

Pennoni Associates of Bethlehem hired Frederick “Rick” Brinker to lead geotechnical engineering services out of the Bethlehem office. Brinker previously served as the geotechnical engineering department manager for TRC Engineers Inc.

A registered professional engineer in six states, Brinker's work specialties include deep foundations, ground improvement, site investigations, and foundation testing. He is involved with the Deep Foundations Institute, ASCE, the Engineers Club of Philadelphia, Delaware Valley Geo-Institute, and the International Association of Foundation Drilling. Brinker's first project with Pennoni will be working on the Kalahari Resort in Mt. Pocono.

Greater Reading Convention and Visitors Bureau promoted Margo DeRouchie to national sales director. DeRouchie will be responsible for marketing and selling the Greater Reading area to group tour operators as well as sports, meeting and convention planners. She will focus on identifying events in the association, education, religious, fraternal and corporate markets, maintaining ongoing relationships with existing event and group coordinators, participating in trade shows, and coordinating site tours for meeting planners. Additionally, she will supervise the production of promotional materials to support group travel in our region.

RE/MAX of Reading hired Kathy Greiss, associate broker, to the firm. Greiss previously worked at Century 21 Park Road. She specializes in residential sales and listings. She works primarily in Berks County, but also in Western Lehigh, Southern Schuylkill County, and Montgomery and Chester Counties. Greiss also has worked in lending and as an appraiser apprentice.

National Penn Investment Services hired Eric Gross as vice president and senior financial consultant for National Penn Investment Services. Gross will be responsible for providing financial advice and solutions to clients in the Lehigh Valley. He will work to identify client priorities and recommend investment and insurance products to help them achieve their financial goals. Gross, who resides in Allentown, brings over 22 years of experience to National Penn Investment Services. He most recently served as an agency sales director for MetLife in Lansdale. He also has been industry recognized by the General Agency Management Association for being a leader in career development and received a national sales achievement.

Phoebe Allentown hired Regina Filipovits as director of admissions and marketing. Her responsibilities include managing the admissions for the health care center and for the David A. Miller Personal Care Community, developing, implementing, and achieving annual goals and objectives as established in the operating plan, managing and organizing the nursing department, and ensuring departmental compliance with various operating policies and procedures.

Trifecta Technologies of Allentown promoted Kendra Hollinger to vice president of sales and strategic alliances. In her new role she will use social, mobile, and cloud applications through effective partnerships and innovative project work on platforms like salesforce.com, Force.com and Heroku.

The Prostate Cancer Awareness Fund of the Lehigh Valley named Tony Iannelli, president of the Greater Lehigh Valley Chamber of Commerce, as 2013 PCF committee honorary chairman. Iannelli succeeds Congressman Charlie Dent who served as chairman of the 2012 campaign.

Pennsylvania Council of Professional Geologists (PCPG) awarded Kelly Lee Kinkaid, a project manager and hydrogeologist at Liberty Environmental Inc. of Reading, with a distinguished service award at the annual meeting in Harrisburg on Jan. 15. As an active board member and communications committee chairwoman, she is responsible for the production of the quarterly newsletter, website content, and frequent email updates for this nonprofit, established in 1989 by geologists seeking licensure in the commonwealth. Kinkaid manages projects involving site assessment, regulatory compliance, natural resources, and water management services in the Reading and Lancaster offices.

Journal Multimedia hired Kayla Reppert as an events coordinator for Lehigh Valley Business of Bethlehem. Reppert is a Kutztown University graduate who worked for the public relations office on campus. Her duties included photography, event planning, marketing and writing news releases. She majored in communications and public relations at Kutztown University.

National Penn Bancshares Inc. hired Kim Rosario as assistant vice president and branch manager for National Penn's Bethlehem, East Broad Street branch. She reports to Ricky Gower, vice president and a regional manager for National Penn's Northern Region. Rosario, who has over 20 years of banking experience, is responsible for overseeing day to day operations at the Bethlehem, East Broad Street branch. In addition, she will help to generate new business while leading staff members in sales, training, and customer service. Before joining National Penn, Rosario most recently worked for M&T Bank as a senior branch manager in Lehigh Valley.

Journal Multimedia named Sara Siano senior events designer for Lehigh Valley Business of Bethlehem and NJ BIZ, two JM publications. She previously worked as a senior designer for NJ BIZ.

At its board meeting, the Foundation for the Reading Public Museum elected the following new members for a three-year term beginning fiscal year 2013 (Jan. 1– Dec. 31, 2013): Bill Combs, Penske Truck Leasing; Frank Delewski, retired city policeman; Kathleen D. Herbein, community volunteer; Lisa Lavender, Berks Fire & Water; Dr. Jack Lusch, department chairman at Reading Hospital (retired); Jim Manganell, Landis Express, Inc.; Regina Miller, artist and community philanthropist; and Tom Souders, M.D., retired opthamologist. Seth Rosenzweig, M.D. and Judith Phelps, current board members, were elected to a second three-year term.

Compiled by brian pedersen