Lehigh Valley firm expands with acquisition

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Jerry Deane, founder of TechniCom, left, is pictured with Bill Carmody who will serve as president of the recently acquired firm.
Jerry Deane, founder of TechniCom, left, is pictured with Bill Carmody who will serve as president of the recently acquired firm.

First Generation, a full-service integrated marketing communications company headquartered in Allentown, has acquired TechniCom, an audio-visual production services and events company based in Orefield.

First Generation said the acquisition allows it to grow and strengthen its already thriving A/V production business, utilizing TechniCom's more-than-30 years of expertise.

Bill Carmody III, First Generation's vice president of production services, will serve as the president of TechniCom.

“TechniCom is a great complement to First Generation's Audio/Visual services,” says Carmody. “Both our local and national clients will benefit from this acquisition, receiving additional business offerings, an expanded equipment list and greater technician capabilities. First Generation looks forward to concentrating its focus on its core marketing and creative services, while still providing live event services to its clients, as well as TechniCom's clients.”

There are no plans to do away with the Orefield office location or any employees there.

“This is a great opportunity for TechniCom and its clients,” says Jerry Deane, founder of TechniCom. “First Generation offers a wealth of marketing and creative expertise that will accompany and enhance the Audio/Visual services we offer.”

Stacy Wescoe

Stacy Wescoe

Writer and online editor Stacy Wescoe has her finger on the pulse of the business community in the Greater Lehigh Valley and keeps you up-to-date with technology and trends, plus what coworkers and competitors are talking about around the water cooler — and on social media. She can be reached at stacyw@lvb.com or 610-807-9619, ext. 104. Follow her on Twitter at @morestacy and on Facebook. Circle Stacy Wescoe on .

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