Enhance Your Employer Brand: Behind the Scenes with Crayola
Thursday, Jan. 24, 2019
11:30 AM - 1:00 PM
1100 Church Lane
Easton, PA 18040
Event Type: Lecture
Industry: Human Resources
Go behind the scenes with Crayola!
In today’s job market, attracting and retaining employees is a major concern for many organizations. An employer brand is an important part of the employee value proposition and is what your organization communicates as its identity to both potential and current employees. It encompasses an organization's mission, values, and culture and helps make your organization a great place to work.
Learn how Crayola promotes its employer brand and take away some examples to use in promoting your company or organization. Hear from Stephanie Yachim, Talent Acquisition Manager, and Karen Kelly, Executive Communications & Employee Engagement Manager, about why employer branding is important and what Crayola does to promote the brand among current and potential employees.
Doors open at 11:30AM for networking; program starts at 12:00PM.
Following the presentation, you’re invited to a tour of the Crayola facility!
Sponsored By IABC Lehigh Valley, Crayola
Member Price: $10-15
Early Bird Price: $10-15 if registered by Monday, Dec. 31, 2018